Berta Julià Sala https://bertajuliasala.com Berta Julià Sala Mon, 04 Dec 2023 12:11:54 +0000 https://bertajuliasala.com en Alted Materials https://bertajuliasala.com/Alted-Materials Mon, 04 Dec 2023 12:11:54 +0000 Berta Julià Sala https://bertajuliasala.com/Alted-Materials Alted MaterialsDesign, Communication, Strategy2023 <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/d1f3ef311b84116185fceb68b8264c3dc5bc087f65f151bb0fa66b20e913d44c/12.Alted_Space3_Oliva-2.png" data-mid="198524734" border="0" src="https://freight.cargo.site/w/1000/i/d1f3ef311b84116185fceb68b8264c3dc5bc087f65f151bb0fa66b20e913d44c/12.Alted_Space3_Oliva-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/392d8a07d1b2e60d4c94ba91e919f57d216fd47271e50932cc399d09f628c213/Alted1.png" data-mid="198524745" border="0" src="https://freight.cargo.site/w/1000/i/392d8a07d1b2e60d4c94ba91e919f57d216fd47271e50932cc399d09f628c213/Alted1.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/b8bb76b452289867151c3fbd9a3edfbf2a2b714066cc36df11847dffd00e7095/2.Alted_Samples-2.png" data-mid="198524728" border="0" src="https://freight.cargo.site/w/1000/i/b8bb76b452289867151c3fbd9a3edfbf2a2b714066cc36df11847dffd00e7095/2.Alted_Samples-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/edcf1414339e24fb9593291bf460cec358a8e8cac99072bbedef1e11662fe461/3.Alted_Panel-2.png" data-mid="198524729" border="0" src="https://freight.cargo.site/w/1000/i/edcf1414339e24fb9593291bf460cec358a8e8cac99072bbedef1e11662fe461/3.Alted_Panel-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/c1d702d2edc8b67fe3d5738546ab978fb4d95e47c5cca4370077ff3f2337d540/10.Alted_Space1_Teula-2.png" data-mid="198524731" border="0" src="https://freight.cargo.site/w/1000/i/c1d702d2edc8b67fe3d5738546ab978fb4d95e47c5cca4370077ff3f2337d540/10.Alted_Space1_Teula-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/6fed1a4847c7e379adac2dc193c408cd884c77e3ffa5fa6cf8aedfb031929119/11.Alted_Space2_Ciment-2.png" data-mid="198524732" border="0" src="https://freight.cargo.site/w/1000/i/6fed1a4847c7e379adac2dc193c408cd884c77e3ffa5fa6cf8aedfb031929119/11.Alted_Space2_Ciment-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/256777a1ad78e6176d22020369669eaa199b9148d5b680a3aff431690c0197c8/13.Alted_Space4_Natural-2.png" data-mid="198524735" border="0" src="https://freight.cargo.site/w/1000/i/256777a1ad78e6176d22020369669eaa199b9148d5b680a3aff431690c0197c8/13.Alted_Space4_Natural-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/264dffaf0419227a6c900e909e9027d94a3e8d988ab3d5663ab23cb8e0ccf0de/14.Alted_Space5_Grafit-2.png" data-mid="198524736" border="0" src="https://freight.cargo.site/w/1000/i/264dffaf0419227a6c900e909e9027d94a3e8d988ab3d5663ab23cb8e0ccf0de/14.Alted_Space5_Grafit-2.png" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/f082bd8d8e90a33985cfa0db1aa3bb8cd94163b41d09bee11c48a73ffd130e53/4.png" data-mid="198524730" border="0" src="https://freight.cargo.site/w/1000/i/f082bd8d8e90a33985cfa0db1aa3bb8cd94163b41d09bee11c48a73ffd130e53/4.png" /> I founded Alted in 2023 with the mission of transforming innovative and climate positive materials into low-impact architectural products. Our first collection, Alted H01, is a series of decorative panels using HONEXT® as base material, a carbon-negative board made of waste from the paper industry. Alted’s goal is to accelerate the introduction of new materials into the construction market, by transforming them into ready-to-install architectural products with a clear approach: balancing aesthetics and functionality with the circular economy principles. As an industrial designer and strategist, I am in charge of the product design and development as well as of the overall product and brand strategies. Imagery: Alga Studio and Albert Julià Sala. HONEXT® Sample Kit https://bertajuliasala.com/HONEXT-Sample-Kit Thu, 10 Feb 2022 16:43:41 +0000 Berta Julià Sala https://bertajuliasala.com/HONEXT-Sample-Kit HONEXT® Sample KitDesign, Communication2021 <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/c70fba5f8fe17eef843c3af6a258613682c88b3ffefc289ae6ae491ccc014396/DSC01271-Edit-2.jpg" data-mid="133090282" border="0" src="https://freight.cargo.site/w/1000/i/c70fba5f8fe17eef843c3af6a258613682c88b3ffefc289ae6ae491ccc014396/DSC01271-Edit-2.jpg" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/a771f804c0b57a3f00cc05ad73fcaf0e890b966ff007c1fdcd26c99c33b90b71/DSC01575.jpg" data-mid="133090284" border="0" src="https://freight.cargo.site/w/1000/i/a771f804c0b57a3f00cc05ad73fcaf0e890b966ff007c1fdcd26c99c33b90b71/DSC01575.jpg" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/386b08a2dd0a7bf52852c68f94935a2c6a1c163c01c08f075c20357fac5e2aaf/DSC01433.jpg" data-mid="133090283" border="0" src="https://freight.cargo.site/w/1000/i/386b08a2dd0a7bf52852c68f94935a2c6a1c163c01c08f075c20357fac5e2aaf/DSC01433.jpg" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/b4a71e8ac4b623e112f0f6989c94ade302fc11b9669930af9c0455ba62cbec3b/DSC01629.jpg" data-mid="133090285" border="0" src="https://freight.cargo.site/w/1000/i/b4a71e8ac4b623e112f0f6989c94ade302fc11b9669930af9c0455ba62cbec3b/DSC01629.jpg" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/a771f804c0b57a3f00cc05ad73fcaf0e890b966ff007c1fdcd26c99c33b90b71/DSC01575.jpg" data-mid="133090284" border="0" src="https://freight.cargo.site/w/1000/i/a771f804c0b57a3f00cc05ad73fcaf0e890b966ff007c1fdcd26c99c33b90b71/DSC01575.jpg" /> HONEXT®️ is an innovative Barcelona-based company that upcycles waste fibres into fully recyclable, non-toxic panels using a carbon-neutral and circular biotech process. In 2020, HONEXT®️ launched its first product, the HONEXT®️ Panel. As part of my role as Brand Manager, I created all the marketing assets to explain both the brand and the product to its audience: Visionary Architects and Interior Designers. This sample kit is designed with HONEXT®️‘s brand principles in mind, acting as a sales trigger. Developed for HONEXT®. Designed by Edu Piracés. Images by Ángel Valiente. HONEXT® Imagery https://bertajuliasala.com/HONEXT-Imagery Thu, 10 Feb 2022 16:16:42 +0000 Berta Julià Sala https://bertajuliasala.com/HONEXT-Imagery HONEXT® ImageryStrategy, Communication2020 <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/24becd7a2b137e9d3d736d0bd42c521f87a581d47d546f91edc5f3682584202e/Escena-3_-imagen-final_BERTA.jpg" data-mid="133087176" border="0" src="https://freight.cargo.site/w/1000/i/24becd7a2b137e9d3d736d0bd42c521f87a581d47d546f91edc5f3682584202e/Escena-3_-imagen-final_BERTA.jpg" /> <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/a037dddd4783c9e8ab2423a0144be46f9d94ce3ba4bcee37c900fa7127b59274/Escena-6_-imatge-final.jpg" data-mid="133087179" border="0" src="https://freight.cargo.site/w/1000/i/a037dddd4783c9e8ab2423a0144be46f9d94ce3ba4bcee37c900fa7127b59274/Escena-6_-imatge-final.jpg" /> <img width="1500" height="2000" width_o="1500" height_o="2000" data-src="https://freight.cargo.site/t/original/i/5fd9f7a3195a2efa73ed91513181c5c41bc513da65b5f9228606ea0283a911a1/Escena-5.2_-imatge-final-corregit.jpg" data-mid="133087178" border="0" src="https://freight.cargo.site/w/1000/i/5fd9f7a3195a2efa73ed91513181c5c41bc513da65b5f9228606ea0283a911a1/Escena-5.2_-imatge-final-corregit.jpg" /> <img width="1500" height="2000" width_o="1500" height_o="2000" data-src="https://freight.cargo.site/t/original/i/b631bbfcc86c307d3304a188609a84830f1ec66ce877a3b125eae65d3f2d9e9b/Escena-4_-imagen-final.jpg" data-mid="133087177" border="0" src="https://freight.cargo.site/w/1000/i/b631bbfcc86c307d3304a188609a84830f1ec66ce877a3b125eae65d3f2d9e9b/Escena-4_-imagen-final.jpg" /> <img width="1500" height="2000" width_o="1500" height_o="2000" data-src="https://freight.cargo.site/t/original/i/7d78aee0729f1a4eb164aeb92f3d2d8f4cb050ae67977432baa87fc45c94aa7d/Escena-2_-imatge-final.jpg" data-mid="133087175" border="0" src="https://freight.cargo.site/w/1000/i/7d78aee0729f1a4eb164aeb92f3d2d8f4cb050ae67977432baa87fc45c94aa7d/Escena-2_-imatge-final.jpg" /> HONEXT®️ is an innovative Barcelona-based company that upcycles waste fibres into fully recyclable, non-toxic panels using a carbon-neutral and circular biotech process. In 2020, HONEXT®️ was ready to launch its first product, the HONEXT®️ Panel. My job as Brand Manager was to launch and activate the brand within a certain segment of a broad audience: Visionary Architects and Interior Designers. These images show how HONEXT®️ Panels can be used to build healthy environments. Developed for HONEXT®. Computer Generated Images by Alga Studio. The Table Knife Project https://bertajuliasala.com/The-Table-Knife-Project Mon, 04 Apr 2022 10:19:27 +0000 Berta Julià Sala https://bertajuliasala.com/The-Table-Knife-Project The Table Knife ProjectCuration, Management2020 <img width="1167" height="875" width_o="1167" height_o="875" data-src="https://freight.cargo.site/t/original/i/337f28a126d3a105366973fa2610823c70134573e86f079d04c82d31208d76f7/TABLE_KNIFE_PROJECT19344_web.jpg" data-mid="138572963" border="0" src="https://freight.cargo.site/w/1000/i/337f28a126d3a105366973fa2610823c70134573e86f079d04c82d31208d76f7/TABLE_KNIFE_PROJECT19344_web.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/bba30d0e33e120b40f83e797658f08569037621ff82411a6221a6c2e7403c538/TABLE_KNIFE_PROJECT19326.jpg" data-mid="138572969" border="0" src="https://freight.cargo.site/w/1000/i/bba30d0e33e120b40f83e797658f08569037621ff82411a6221a6c2e7403c538/TABLE_KNIFE_PROJECT19326.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/9a81b0154bd8325480b50fd61b9b054114ad604e3c2a41c370a67855e7725048/TABLE_KNIFE_PROJECT19067.jpg" data-mid="138572980" border="0" src="https://freight.cargo.site/w/1000/i/9a81b0154bd8325480b50fd61b9b054114ad604e3c2a41c370a67855e7725048/TABLE_KNIFE_PROJECT19067.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/e6ad766c65908cfd3422c19112148ebc4ed1a35160ad209b5e0c4548fe8f8886/TABLE_KNIFE_PROJECT19084.jpg" data-mid="138573064" border="0" src="https://freight.cargo.site/w/1000/i/e6ad766c65908cfd3422c19112148ebc4ed1a35160ad209b5e0c4548fe8f8886/TABLE_KNIFE_PROJECT19084.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/3c241f55f2c1d605dc1e1461e7dd074d253ad0d7ff896bf760410cddcc46026f/TABLE_KNIFE_PROJECT19076.jpg" data-mid="138573118" border="0" src="https://freight.cargo.site/w/1000/i/3c241f55f2c1d605dc1e1461e7dd074d253ad0d7ff896bf760410cddcc46026f/TABLE_KNIFE_PROJECT19076.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/bd0e378d5813b2072ecdad1ac131d5bec52fa9e09eb2ef62c713785fe1711394/TABLE_KNIFE_PROJECT19193.jpg" data-mid="138573160" border="0" src="https://freight.cargo.site/w/1000/i/bd0e378d5813b2072ecdad1ac131d5bec52fa9e09eb2ef62c713785fe1711394/TABLE_KNIFE_PROJECT19193.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/1f39e6fee929b7ca1795a4d13b180e69a179d9020c68e9924878b60d993d0da2/TABLE_KNIFE_PROJECT19146.jpg" data-mid="138573181" border="0" src="https://freight.cargo.site/w/1000/i/1f39e6fee929b7ca1795a4d13b180e69a179d9020c68e9924878b60d993d0da2/TABLE_KNIFE_PROJECT19146.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/8ff629cf3a4a5f5034c8215e9aa7b80139d783c3b2ca5417bbc286785e877095/TABLE_KNIFE_PROJECT19089.jpg" data-mid="138573191" border="0" src="https://freight.cargo.site/w/1000/i/8ff629cf3a4a5f5034c8215e9aa7b80139d783c3b2ca5417bbc286785e877095/TABLE_KNIFE_PROJECT19089.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/e72a6aef7d0048fc7e5a360274f28b7997e9b6e0750f69fce4ca376a8326039c/TABLE_KNIFE_PROJECT19104.jpg" data-mid="138573226" border="0" src="https://freight.cargo.site/w/1000/i/e72a6aef7d0048fc7e5a360274f28b7997e9b6e0750f69fce4ca376a8326039c/TABLE_KNIFE_PROJECT19104.jpg" /> <img width="1204" height="1606" width_o="1204" height_o="1606" data-src="https://freight.cargo.site/t/original/i/5158cf1c1a36e3dbb9d0733465864fce8047d0f4e94903ad85488031261c78fe/TABLE_KNIFE_PROJECT19126.jpg" data-mid="138573255" border="0" src="https://freight.cargo.site/w/1000/i/5158cf1c1a36e3dbb9d0733465864fce8047d0f4e94903ad85488031261c78fe/TABLE_KNIFE_PROJECT19126.jpg" /> The Table Knife Project is a social initiative and exhibition by Florentine Kitchen Knives and Berta Julià Sala that brings together 28 local design studios to create 56 table knives. The project has support of Gymnasium Design Office in visual design and the photography of Coke Bartrina. The purpose of this initiative is to raise funds for the El Llindar Foundation through the sale of the knives, while generating synergies among the Barcelona community, showcasing its richness of varied perspectives. Working with the same knife blade, each designer reflects his personal vision of the object, using materials in an environmentally and socially responsible way. The knives were exhibited at Cubiñá Barcelona, during the celebration of Barcelona Design Week 2020. Oiko Materials https://bertajuliasala.com/Oiko-Materials Thu, 14 May 2020 10:52:06 +0000 Berta Julià Sala https://bertajuliasala.com/Oiko-Materials Oiko ImageryStrategy, Communication2019 <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/8214d0476223b12142db86bddf5933df194309f68744b9359d98d60b49c51213/2_web.jpg" data-mid="70969479" border="0" src="https://freight.cargo.site/w/1000/i/8214d0476223b12142db86bddf5933df194309f68744b9359d98d60b49c51213/2_web.jpg" /> <img width="1919" height="1440" width_o="1919" height_o="1440" data-src="https://freight.cargo.site/t/original/i/6ace30c6a24beaed776e934b32d2e16d6cdb737e9c3d7f2c0a5865bf9a124efe/5_web_5.jpg" data-mid="70981947" border="0" src="https://freight.cargo.site/w/1000/i/6ace30c6a24beaed776e934b32d2e16d6cdb737e9c3d7f2c0a5865bf9a124efe/5_web_5.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/34c888211740f2ac8934baf6d1eaf2bd5ae0c0a1be859e8f67158fcd83598ffb/4_web.jpg" data-mid="70981185" border="0" src="https://freight.cargo.site/w/1000/i/34c888211740f2ac8934baf6d1eaf2bd5ae0c0a1be859e8f67158fcd83598ffb/4_web.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/60dbcb55789b9e262263a7125dd4dff2b9264b150527c59da6ebe8f3fdd156c7/1_web.jpg" data-mid="70981182" border="0" src="https://freight.cargo.site/w/1000/i/60dbcb55789b9e262263a7125dd4dff2b9264b150527c59da6ebe8f3fdd156c7/1_web.jpg" /> <img width="5523" height="4142" width_o="5523" height_o="4142" data-src="https://freight.cargo.site/t/original/i/dec467d222c4a9cd7456d6dd869720ceece5629d9dac77b7ff07ffe28cdae445/6_web.jpg" data-mid="70981187" border="0" src="https://freight.cargo.site/w/1000/i/dec467d222c4a9cd7456d6dd869720ceece5629d9dac77b7ff07ffe28cdae445/6_web.jpg" /> OiKo is a design office and materials consultancy firm focused on the transition towards circular economy. They design both from the knowledge of the matter and the user’s perception. They understand sustainability in design, as the study of the the environmental impact of both materials and energy, but also as a coherent response to the industrial, economical and brand needs. OiKo required a way of communicating their extensive knowledge on matter, since material research is the base of their work. Developed for Oiko Design Office. Oiko Activation https://bertajuliasala.com/Oiko-Activation Thu, 14 May 2020 17:33:42 +0000 Berta Julià Sala https://bertajuliasala.com/Oiko-Activation Oiko ActivationStrategy, Communication2019 <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/3bd3288d4c5533a8fbc008daeff8b8ddf0c4775b36c2bf61dae0ddcda9a73a27/oiko3.jpg" data-mid="71034583" border="0" src="https://freight.cargo.site/w/1000/i/3bd3288d4c5533a8fbc008daeff8b8ddf0c4775b36c2bf61dae0ddcda9a73a27/oiko3.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/b16f055fe96c8c4ee6600dbcdc4e99c1c1d88b33f0172c275b3471abc5852c3a/oiko4.jpg" data-mid="71034584" border="0" src="https://freight.cargo.site/w/1000/i/b16f055fe96c8c4ee6600dbcdc4e99c1c1d88b33f0172c275b3471abc5852c3a/oiko4.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/69c6d653af2daaeb77cdfd9a2cc526aa8c9dedf2bd9f2260045ee1fece41c3dd/oiko.jpg" data-mid="71034577" border="0" src="https://freight.cargo.site/w/1000/i/69c6d653af2daaeb77cdfd9a2cc526aa8c9dedf2bd9f2260045ee1fece41c3dd/oiko.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/37a4462f2fbbf63f7edbba8daf3306558627e814c916e336fd07c51988014727/oiko2.jpg" data-mid="71034579" border="0" src="https://freight.cargo.site/w/1000/i/37a4462f2fbbf63f7edbba8daf3306558627e814c916e336fd07c51988014727/oiko2.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/1ebb2ddd0ba1af016c8fac63410a47a251deb7ef4ca568e13f796f6a9fe9818f/oiko5.jpg" data-mid="71034585" border="0" src="https://freight.cargo.site/w/1000/i/1ebb2ddd0ba1af016c8fac63410a47a251deb7ef4ca568e13f796f6a9fe9818f/oiko5.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/7663be9d92c1f647e0480eb8e92fb8b76bcabedc06e170e2303ebed6ce39ea2b/oiko6.jpg" data-mid="71034586" border="0" src="https://freight.cargo.site/w/1000/i/7663be9d92c1f647e0480eb8e92fb8b76bcabedc06e170e2303ebed6ce39ea2b/oiko6.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/b6757eed213a8885f5d8964156ef2bcecaa36152339fbfde57da99d9a7e3f71e/oiko7.jpg" data-mid="71034587" border="0" src="https://freight.cargo.site/w/1000/i/b6757eed213a8885f5d8964156ef2bcecaa36152339fbfde57da99d9a7e3f71e/oiko7.jpg" /> <img width="1754" height="1240" width_o="1754" height_o="1240" data-src="https://freight.cargo.site/t/original/i/79ef2601af7ddd1412b3a0813924a6a48164c4847e572a11daba2031da80c4ce/oiko8.jpg" data-mid="71034589" border="0" src="https://freight.cargo.site/w/1000/i/79ef2601af7ddd1412b3a0813924a6a48164c4847e572a11daba2031da80c4ce/oiko8.jpg" /> OiKo is a design office and materials consultancy firm focused on the transition towards circular economy.&nbsp; Combining scientific rigor and creativity on the decision-making, they work on design and industrialization projects, new circular materials development, environmental consultancy and strategy. #oikoexplains is an initiative designed for Oiko’s owned channels, that communicates both their scientific background and educational side. Developed for Oiko Design Office. Levels https://bertajuliasala.com/Levels Mon, 27 Jan 2020 19:26:48 +0000 Berta Julià Sala https://bertajuliasala.com/Levels TornoDesign, Management2019 <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/1107b0fbb406db2a8e3e1a7e89c1d770976cb478387a4f298219442941cb52ea/Dwelling-FUWL-42-PRESS.jpg" data-mid="59578641" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/1107b0fbb406db2a8e3e1a7e89c1d770976cb478387a4f298219442941cb52ea/Dwelling-FUWL-42-PRESS.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/6fb0231ce45f27382e342c5dd21182a29cdfb7815037bf301fb6149935a5c663/Dwelling-FUWL-3-PRESS.jpg" data-mid="59578640" border="0" src="https://freight.cargo.site/w/1000/i/6fb0231ce45f27382e342c5dd21182a29cdfb7815037bf301fb6149935a5c663/Dwelling-FUWL-3-PRESS.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/89289a90a1ae1e2564dd2637d645f638fd2c020275a41f4f5cd545b4bc4de040/Dwelling-FUWL-2-PRESS.jpg" data-mid="59578639" border="0" src="https://freight.cargo.site/w/1000/i/89289a90a1ae1e2564dd2637d645f638fd2c020275a41f4f5cd545b4bc4de040/Dwelling-FUWL-2-PRESS.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/c6888800afa27bd4f590bd8b86b51b6b7cbf3a89c7e6fdc313a0a7e1525c1968/Dwelling-FUWL-1-PRESS.jpg" data-mid="59578638" border="0" src="https://freight.cargo.site/w/1000/i/c6888800afa27bd4f590bd8b86b51b6b7cbf3a89c7e6fdc313a0a7e1525c1968/Dwelling-FUWL-1-PRESS.jpg" /> The first +Halle’s Annual Briefing, Dwelling, centers on the deficit of moments to oneself in public spaces, and the human experience of seeking those moments out in the most public of places. The first of these collections is Levels, by Form Us With Love, a bench system combining three heights and three lengths to create subtle divisions between people.By sitting at different heights, different directions, and distances from one another, Levels can break the monotony of a space. By Form Us With Love for +Halle. Out of Sight https://bertajuliasala.com/Out-of-Sight Fri, 27 Mar 2020 16:36:34 +0000 Berta Julià Sala https://bertajuliasala.com/Out-of-Sight Out of SightDesign2019 <img width="1920" height="1401" width_o="1920" height_o="1401" data-src="https://freight.cargo.site/t/original/i/4c8fa1aa0cc319d1a73d04ed02718d026daf5cc783fb78658538898371ad3308/OutOfSight_mescuadrada_Web.jpg" data-mid="64793750" border="0" src="https://freight.cargo.site/w/1000/i/4c8fa1aa0cc319d1a73d04ed02718d026daf5cc783fb78658538898371ad3308/OutOfSight_mescuadrada_Web.jpg" /> <img width="5303" height="3913" width_o="5303" height_o="3913" data-src="https://freight.cargo.site/t/original/i/30a23f4591559ff99f4197053842dc8c629d3736f316ea24bea03aab22f7394e/SOX00342.jpg" data-mid="64794862" border="0" src="https://freight.cargo.site/w/1000/i/30a23f4591559ff99f4197053842dc8c629d3736f316ea24bea03aab22f7394e/SOX00342.jpg" /> <img width="1201" height="973" width_o="1201" height_o="973" data-src="https://freight.cargo.site/t/original/i/2498f01cb5a607dcf141ce856bfde85a6a3df4c611f8d37aff3157393fdce064/OoS_touch.jpg" data-mid="64795915" border="0" src="https://freight.cargo.site/w/1000/i/2498f01cb5a607dcf141ce856bfde85a6a3df4c611f8d37aff3157393fdce064/OoS_touch.jpg" /> <img width="3793" height="5475" width_o="3793" height_o="5475" data-src="https://freight.cargo.site/t/original/i/a5b8e1b23775434403f800ca50f645e06f4e1253d27977c62589a6703c4553cf/SOX0007.jpg" data-mid="64793995" border="0" src="https://freight.cargo.site/w/1000/i/a5b8e1b23775434403f800ca50f645e06f4e1253d27977c62589a6703c4553cf/SOX0007.jpg" /> “Glass ceiling” is a term used to describe the invisible barrier that keeps a given demographic from rising beyond a certain level within a hierarchy. The “Out of Sight” project reflects on gender inequality within the professional world, where women not only have lower salaries than their male counterparts, but also have fewer opportunities to progress in their careers. These three interactive objects invite the participants to manipulate them in a certain way, revealing invisible dysfunctionalities - a physical reinterpretation of the glass ceiling concept.Sisters was a contemporary art and design exhibition that showcased and celebrated female perspectives, held on the 8th of Marth 2019. Together with Alejandra Perini, the project Out of Sight was created exclusively for the show. Curated by Sanna Völker for Ox Poblenou. Objectar el Món https://bertajuliasala.com/Objectar-el-Mon Mon, 17 Jun 2019 15:26:47 +0000 Berta Julià Sala https://bertajuliasala.com/Objectar-el-Mon Objectar el MónCuration, Management2019 <img width="1875" height="1250" width_o="1875" height_o="1250" data-src="https://freight.cargo.site/t/original/i/f5a84ae0e1195f740e5f0bba0622491ecc312f82dae5cf4f7a598c408b74095e/OM-Web-BDW.gif" data-mid="44920344" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/f5a84ae0e1195f740e5f0bba0622491ecc312f82dae5cf4f7a598c408b74095e/OM-Web-BDW.gif" /> <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/0cfddda5bfce1b5e8f84862a6bb15fe90f2e9e6901317dccd2ddae38461c1137/1.jpg" data-mid="44920605" border="0" src="https://freight.cargo.site/w/1000/i/0cfddda5bfce1b5e8f84862a6bb15fe90f2e9e6901317dccd2ddae38461c1137/1.jpg" /> <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/747ed2971c8396e15fe08cb90a6fde87a3bf46459e4d9b17ee73afe5e4b9a456/2.jpg" data-mid="44920606" border="0" src="https://freight.cargo.site/w/1000/i/747ed2971c8396e15fe08cb90a6fde87a3bf46459e4d9b17ee73afe5e4b9a456/2.jpg" /> <img width="2932" height="1955" width_o="2932" height_o="1955" data-src="https://freight.cargo.site/t/original/i/7245c8072013cba3785a4a2bb6ea73d9e41e8e4989a93da119930baa612aa931/3.jpg" data-mid="44920607" border="0" src="https://freight.cargo.site/w/1000/i/7245c8072013cba3785a4a2bb6ea73d9e41e8e4989a93da119930baa612aa931/3.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/b3dbbd29ca7c983b818862fee04db5327f6e84f586e13daa5d18e8a172f1e392/4.jpg" data-mid="44920608" border="0" src="https://freight.cargo.site/w/1000/i/b3dbbd29ca7c983b818862fee04db5327f6e84f586e13daa5d18e8a172f1e392/4.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/87a06ae006f4b707e2a2d9eafb157be3140757871cc588f0b41f770e74a7a508/5.jpg" data-mid="44920609" border="0" src="https://freight.cargo.site/w/1000/i/87a06ae006f4b707e2a2d9eafb157be3140757871cc588f0b41f770e74a7a508/5.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/21dfaac6c98ac2d4acb99e1e39d4ce3941979eb61910b77ef56ac06811934d38/6.jpg" data-mid="44920610" border="0" src="https://freight.cargo.site/w/1000/i/21dfaac6c98ac2d4acb99e1e39d4ce3941979eb61910b77ef56ac06811934d38/6.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/ec4f586a503fe9d37800b742d157c2ec13a0b90dafae1c10513fbcdbb68551a3/7.jpg" data-mid="44920611" border="0" src="https://freight.cargo.site/w/1000/i/ec4f586a503fe9d37800b742d157c2ec13a0b90dafae1c10513fbcdbb68551a3/7.jpg" /> <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/a2db8a929f581e21105ca8305c0814eaa0dbcc6a212b42a0743eb5f04649e30f/8.jpg" data-mid="44920612" border="0" src="https://freight.cargo.site/w/1000/i/a2db8a929f581e21105ca8305c0814eaa0dbcc6a212b42a0743eb5f04649e30f/8.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/d0442a611973296a57072af4c6e6abce5cd58f641dc109c12f4ccbfe7f33efbc/9.jpg" data-mid="44920613" border="0" src="https://freight.cargo.site/w/1000/i/d0442a611973296a57072af4c6e6abce5cd58f641dc109c12f4ccbfe7f33efbc/9.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/0b655cf630480d0b43f52a6bbc461343af2777bd02c55439448191369db92d53/10.jpg" data-mid="44920614" border="0" src="https://freight.cargo.site/w/1000/i/0b655cf630480d0b43f52a6bbc461343af2777bd02c55439448191369db92d53/10.jpg" /> Objectar el Món is an event based around the role of designers in tackling the key problem of our time: the need to rethink ways of coexistence between human and non-human forms of life with the goal of ensuring their – and our – survival. To this end, we invited product design professionals to bring an object that, in their opinion, meets the material, functional, methodological, consumption or production characteristics needed in order to cease the destruction of the environment, or even initiate processes to restore it. All the objects were exhibited to form a heterogeneous landscape that gives testimony to the diversity of problems we face, and also, the variety of positions we have to face them. A group of experts from different fields guided us through this landscape to broaden the common perspectives of the design scene on issues related to ecology.Participants:&nbsp;Adolfo Abejón, Alejandra Perini, Angel Valiente Studio for Design, Antoni Arola, Aya Ulan, Boaz Katz, Emiliana Design Studio, Goula / Figuera Studio, Guillem Ferran, Ibai Velilla, Isaac Piñeiro, Javier Mariscal, Jordi Canudas, Julen Ussia, Jeannette Altherr (Lievore + Altherr Désile Park), Marta Ayala Herrera, Martín Azúa, Max Enrich, Max Milà Serra, Nahtrang Studio, Nutcreatives, Oblicuas, Oriol Gener, Pablo Santos, Raquel Llaberia, Sanna Völker, Sebastian Alberdi and Stefano Colli.Speakers:&nbsp;Ariadna Parreu, Daniel Barbé Farré, Laura Clèries and Raul Garcia Lozano. Support:&nbsp;Barcelona Design Week, ADI-FAD, Elisava Alumni, Departament de Cultura, Arts Santa Mònica, Honext, Cervezas Alhambra. Graphics: Pablo Silván Asperilla and Mar Ferrer Ferrer. Photography: Pablo Santos.Organizers: Gennís Senén, Oriol Ocaña, Berta Julià Sala. Atal Collection https://bertajuliasala.com/Atal-Collection Wed, 12 Jun 2019 11:32:16 +0000 Berta Julià Sala https://bertajuliasala.com/Atal-Collection Atal CollectionDesign, Management2019 <img width="2560" height="1920" width_o="2560" height_o="1920" data-src="https://freight.cargo.site/t/original/i/eb38d03a474455c2cc89b137ba3491d1e48a5996b70d7abeeec6ae2edae9427f/5.jpg" data-mid="44283182" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/eb38d03a474455c2cc89b137ba3491d1e48a5996b70d7abeeec6ae2edae9427f/5.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/775c8372b8e6bbb612683a854e4c73e85076e3879ee415be6d4ca5ad4bf0103f/1.jpg" data-mid="44283408" border="0" src="https://freight.cargo.site/w/1000/i/775c8372b8e6bbb612683a854e4c73e85076e3879ee415be6d4ca5ad4bf0103f/1.jpg" /> <img width="1920" height="2560" width_o="1920" height_o="2560" data-src="https://freight.cargo.site/t/original/i/1aa4f56d895b2393ce5105bcdc8ba649a5dc03350e86d7856ba48b6b97868090/2.jpg" data-mid="44283409" border="0" src="https://freight.cargo.site/w/1000/i/1aa4f56d895b2393ce5105bcdc8ba649a5dc03350e86d7856ba48b6b97868090/2.jpg" /> <img width="2560" height="1920" width_o="2560" height_o="1920" data-src="https://freight.cargo.site/t/original/i/9b2710d680b54d82861a930a654cb0b12c82475a81012f716ab923daef76b774/3.jpg" data-mid="44283410" border="0" src="https://freight.cargo.site/w/1000/i/9b2710d680b54d82861a930a654cb0b12c82475a81012f716ab923daef76b774/3.jpg" /> <img width="1920" height="2560" width_o="1920" height_o="2560" data-src="https://freight.cargo.site/t/original/i/768ca6077716b95cbc9f3b6779af724f824da183b6d4318e2d4f179dbfebbf4e/4.jpg" data-mid="44283411" border="0" src="https://freight.cargo.site/w/1000/i/768ca6077716b95cbc9f3b6779af724f824da183b6d4318e2d4f179dbfebbf4e/4.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/e676a9c52fd57bfa69a75869731b747aed9ea35af253a242dda52c1cdd6f2bcf/6.jpg" data-mid="44283412" border="0" src="https://freight.cargo.site/w/1000/i/e676a9c52fd57bfa69a75869731b747aed9ea35af253a242dda52c1cdd6f2bcf/6.jpg" /> Atal is a sequential oak wood shell chair series made for different types of comfort, designed by Form Us With Love in collaboration with Basque wood crafting expert, Alki.&nbsp; Atal is a five-chair collection starting from an A shaped shell and building onwards, one step at a time, adding wooden layers of increased comfort. Designed to follow the characteristics of contemporary chair typologies, the add-on strategy for each chair is material-driven; celebrating tactility and building on Alki’s artisanal and industrial expertise.By Form Us With Love for Alki.&nbsp;